Monday, October 06, 2008

Negative campaigning

The Nightly Build...

McCain Goes Negative

Paul Burka, on his Texas Monthly blog, criticizes Barack Obama for going negative by citing the "Keating Five" scandal that John McCain was a part of. Burka calls it foolish and extremely risky, "an indication that Obama has let his personal feelings get in the way of his judgment." WTF? Where has Paul Burka been?

Burka doesn't mention it, but it's McCain who has decided to go negative. He's had his vice presidential candidate, Sarah Palin, out all weekend telling everyone and anyone that Obama "pals around with terrorists." Then, Palin says the country ought to be talking about, not the economy, but the Rev. Wright. None of this is mentioned in Burka's blog, titled "Obama goes negative."

Face it, Obama has three options. He can ignore McCain's swiftboating smears and watch his own negatives go through the ceiling. Or he can set the record straight and still watch his negatives go up while McCain escapes unscathed. Or, third, he can remind voters that McCain, too, has some unsavory associations in his past (Charles Keating and Gordon Liddy), and drive McCain's negatives up as well. Only with the third option does McCain derive no benefit from going negative first. It's not Obama's personal feelings leading him down the third path. It's common sense. McCain started it. Obama would be a fool to let him get away with it.

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